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Bloom for Vans

Bloom is a footwear collection and a perfect blend of tough and sweet. I created Bloom as a personal project for the culmination of my internship at Vans.

 The concept line is targeted towards young girls and women who have a fun, evolving personal style and wear both ballet flats and sneakers. These shoes are perfect for when ballet flats aren’t comfortable enough but you need a shoe dressier than a sneaker. They’re a blend of tough and sweet, perfect for the Vans girl.

The concept line is targeted towards young girls and women who have a fun, evolving personal style and wear both ballet flats and sneakers. These shoes are perfect for when ballet flats aren’t comfortable enough but you need a shoe dressier than a sneaker. They’re a blend of tough and sweet, perfect for the Vans girl.

 Inspired by the femininity of ballet flats and the edge of the Vans Sk8 Hi, I sketched many explorations of the silhouette, closures, and proportion.

Inspired by the femininity of ballet flats and the edge of the Vans Sk8 Hi, I sketched many explorations of the silhouette, closures, and proportion.

 To figure out the proportions of the Triple Strap Zip, I created a physical mockup with tape and paper, then tried it on for size.

To figure out the proportions of the Triple Strap Zip, I created a physical mockup with tape and paper, then tried it on for size.

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 I always admired Indian block printing methods. I love the repetitive printing motions and happy inconsistencies that come with creating by hand. I carved blocks to create repeat patterns with and applied them to my final silhouettes.

I always admired Indian block printing methods. I love the repetitive printing motions and happy inconsistencies that come with creating by hand. I carved blocks to create repeat patterns with and applied them to my final silhouettes.

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